WEBSITE CONTENTCopywriting your irresistible website content.
If you’re just developing or upgrading your website and you need compelling content that gets you more visitors, higher conversion rates, improved page rankings or more effective in search engine optimization (SEO), let me help you with irresistible content your visitors will love.
Here are some of the web writing services I offer…
Website package (Basic) #1
A small business or single product line web site consisting of a home page and up to 5 additional pages. Designed to get you up and running as quickly as possible. Give your visitors interesting and entertaining content and a great reason to come back again and again.
Optimisation of existing web page
Editing the headline, text links, and meta-tags of an existing web page, without re-writing content, to optimise for a predetermined list of key words. Ensure every one of your webpages are search engine optimised so you are found by your potential clients using the key terms they are using.
Long-copy Landing Page (financial)
A long-copy dedicated web site designed to sell an investment newsletter, trading service, or other financial advisory product or service directly to consumers. Run as long as needed to maximise sales.
Short-copy Landing Page
A simple landing page for a product or offer. Often used for white papers, software demos and other enquiry fulfilment. The online equivalent of a Trade Ad and includes: Headline, a few paragraphs of descriptive product copy and order portion.
Homepage: Simple (‘Ad Style’)
Simple home page with a headline and up to 400 words of text describing the company or site. (Or ask about my Tabloid style home page). Make this an effective, down to business, welcome page that holds your visitors’ attention and encourages them to stay and browse the rest of your website.
Keyword research, per web page
Using standard online tools to determine the best key words for optimising a given web page. Find out exactly what short and long tail keywords potential clients are using to find the kinds of products and services you’re offering. Optimise your chances of them finding you.
Long-copy Landing Page
A long-copy dedicated web site designed to sell a consumer product – such as a newsletter, e-book, or conference, directly. The online equivalent of a 6-8 page sales letter.